Legal Tweets

Is social media use worthwhile if you don't have a blog?

nikiblack: ->@GrantGriffiths -in wave convo u said soc med is tool 2 promote blog & blogs are not SM tool. Not sure I agree-that's 1 way to use SM & blogs

nikiblack: ->@GrantGriffiths Thought that was interesting issue & wanted 2 throw it out there 4 discussion. That's not how I discuss blogs in SM book.

GrantGriffiths: @nikiblack A blog should be at the center of your web presence. Social networking tools are just that, tools to grow your blog

nikiblack: @GrantGriffiths Blogs don't work for everyone. Some don't like to write. SOcial media can still work for them & be their online presence.

GrantGriffiths: @nikiblack Blogging doesn't mean you have to write a law review article every time you touch the keyboard. Blogging is as simple...

GrantGriffiths: @nikiblack You can not totally engage nor build trust with your target audience on social networking tools alone like twitter or facebook

nikiblack: @GrantGriffiths I'm all 4blogging, but don't think it works for everyone. Preferably, it's anchor of web presence, but not necessary

JayFleischman: @nikiblack @GrantGriffiths Not necessary? In a world of self-identified prospects seeking relevant, timely and reliable unique information?

JayFleischman: @nikiblack @GrantGriffiths An online presence without a content generation mentality is doomed to failure. Period.

GrantGriffiths: @nikiblack You can not get the amount of information needed with social networking tools alone. They guide and direct them to blog

DisabilityGuy: @GrantGriffiths @nikiblack Social Networking was gateway drug 2 a blog 4 me. Found I needed additional ways to expand conversation

DisabilityGuy: @nikiblack @GrantGriffiths I'm on Social Media 2 learn & interact, blog 2 educate. Social Media helps blog, but not only reason 2 use SM

DisabilityGuy: @GrantGriffiths @JayFleischman @nikiblack Facebook has more eyes than most blogs will ever C. Filled w/ calls 2 action (causes fan pages etc

uMCLE: Agree w/ @GrantGriffiths that blog as base for social networking optimal but like @DisabilityGuy can be effect & not cause of SN @nikiblack

nikiblack: @uMCLE @GrantGriffiths @DisabilityGuy I agree blogs shld be base, but don't have to be. Can get a lot out of SM w/out a blog as well.

DisabilityGuy: @GrantGriffiths @JayFleischman @nikiblack @uMCLE Every Facebook LinkedIn & Twitter friend doesn't read blog, but I can still influence on SM

JayFleischman: @DisabilityGuy @uMCLE @GrantGriffiths @nikiblack Only if they see you, Steven. Blog gets them in, SM keeps them in your sphere.

nikiblack: @GrantGriffiths @JayFleischman Not everyone enjoys writing-it's a chore for some. Can be detrimental if not good at it.

nikiblack: @DisabilityGuy @GrantGriffiths @JayFleischman SM serves many purposes--one of those goals is to get clients.

nikiblack: @DisabilityGuy @JayFleischman @uMCLE @GrantGriffiths I disagree that blog has to be center. Don't think center of my SM presence is my blogs

JayFleischman: @nikiblack @DisabilityGuy @GrantGriffiths Only tangentially. Goal of SM is to establish relationships IMO.

DisabilityGuy: @JayFleischman @uMCLE @GrantGriffiths @nikiblack Actually opposite 4 me, SM has driven 2 my blog. Still more eyes from SM than blog 4 me

DisabilityGuy: @JayFleischman @uMCLE @GrantGriffiths @nikiblack Most I interact w/ daily on SM, not interested in my specialty blog

JayFleischman: @DisabilityGuy @uMCLE @GrantGriffiths @nikiblack And how did they get to you on FB?

nikiblack: @DisabilityGuy @uMCLE @JayFleischman @GrantGriffiths The find u on FB via ur email contacts, not ur blog.

nikiblack: @DisabilityGuy @uMCLE @GrantGriffiths @JayFleischman Also, IMO, blogs= form of SM--interaction platform, user generated content via comments

GrantGriffiths: @nikiblack I have to say you are most likely in the minority with that position.

nikiblack: @GrantGriffiths Not so Grant--Wikipedia agrees with me--blogs are a form of social media: http://bit.ly/1xAtG4

uMCLE: @nikiblack Absolutely. Blogs def SM. More relevant as base for professionals, not personal @DisabilityGuy @GrantGriffiths @JayFleischman

uMCLE: Some of my most meaningful relationships on Facebook don't blog and don't have to @nikiblack @DisabilityGuy @GrantGriffiths @JayFleischman

JayFleischman: @uMCLE @nikiblack @DisabilityGuy @GrantGriffiths But aren't we speaking about professional development, not personal?

DisabilityGuy: @JayFleischman @uMCLE @nikiblack @GrantGriffiths Hard 4 me 2 separate prof. development from personal. As attorney, personal leads to prof

uMCLE: If prof vs pers established earlier, apologize for missing when rudely jumped in :) @JayFleischman @nikiblack @DisabilityGuy @GrantGriffiths

nikiblack: @JayFleischman @uMCLE @GrantGriffiths Totally agree w/ @DisabilityGuy- prof-al & personal overlap greatly

JayFleischman: @nikiblack @uMCLE @DisabilityGuy @GrantGriffiths (E)very single SM expert I've ever seen says blog is the hub, SM is a spoke.

nikiblack: @JayFleischman @GrantGriffiths @uMCLE @DisabilityGuy SM is about connections, old & new--and maintaining them. Not just abt new ones

DisabilityGuy: @JayFleischman @nikiblack @uMCLE @GrantGriffiths Facebook Personal relationships have brought new people 2 my sphere by sharing about prof

nikiblack: @JayFleischman @uMCLE @GrantGriffiths @DisabilityGuy IMO, hub/spoke formula is most effective one, but not the only one, by any means

JayFleischman: @DisabilityGuy @uMCLE @GrantGriffiths @nikiblack OK, so how do you bring in new people who have zero prior exposure to you? Blog or SM?

nikiblack: @uMCLE @GrantGriffiths @JayFleischman @DisabilityGuy Either blog, Twitter, FB, LinkedIn, online forums, listserv or all of the above;)

DisabilityGuy: @JayFleischman @GrantGriffiths @uMCLE Ideally agree w/ @nikiblack should use SM & Blog, but not sure 1 more important than other. Both work

JayFleischman: @nikiblack @uMCLE @DisabilityGuy @GrantGriffiths True, but why engage in activities that are less effective? Tangentially, maybe.

nikiblack: @DisabilityGuy @GrantGriffiths @JayFleischman @uMCLE Bec different personalities are more suited 2 diff. SM mediums-No reason to force it

DisabilityGuy: @JayFleischman @uMCLE @GrantGriffiths @nikiblack All 4 of U R interacting w/ me solely from SM. U may've read blog, but discovered from SM

DisabilityGuy: @JayFleischman w/ ur reasoning, blog is least effective 4 me presently, so I should just use SM @nikiblack @uMCLE @GrantGriffiths

The utility of social media for lawyers

nikiblack: Thinking about today's Daily Record article re: lawyers engaging in social media. Social media is different for lawyers...

• nikiblack: Gen'ly, successful SM campaigns create a fan base--ppl passionate about ur product. Ppl are not passionate about law firms. So then what?

• nikiblack: Bec. ppl are not "passionate" about their law firm, Facebook fan pages make no sense to me as a SM tool for law firms

• VBalasubramani: @nikiblack everyone's passionate about criticizing lawyers :-) ..I would take this route..(seriously, poke fun at self/profession)

• nikiblack: SM for lawyers is a different focus than most businesses. It's about creating effective online presence, networking & establishing expertise

• SCartierLiebel: @nikiblack SM is about people, so not passionate about law firms...but can be very engaged with their lawyer. 1 lawyer is a 'firm', too.

• JohnFMoore: RT @nikiblack: It's about creating effective online presence, networking & establishing expertise | All biz should use this way, right?

• nikiblack: -->@JohnFMoore I agree. But other biz can create viral campaigns, create a tribe of followers that evangelize their product. Not law...

• nikiblack: Sm goals are different for lawyers. With specific goals in mind, you then choose appropriate SM platforms & levels of participation.

• amyderby: Me neither, unless it's just for other lawyers. RT @nikiblack: Facebook fan pages make no sense to me as a SM tool for law firms.

• jeffrey_brandt: @nikiblack Different then what? A widget/product company? yes.. but other service industries use social media, how r lawyers dif there?

• nikiblack: Closed legal platforms are useful for networking, getting info., but do very little to contribute to effective online presence

• mikemac29: @jeffrey_brandt @nikiblack Law isn't a service industry ppl rush to interact with, or feel passionate about, it's more like a utility co.

• nikiblack: -->@mikemac29 Exactly--I totally agree. Ppl reluctantly use/pay for lawyers. Hard to create a passionate following when starting w/ that!

• nikiblack: -->@jeffrey_brandt Lawyers' services aren't "sexy"--there's no hook. Can't create sweepstakes/contest 4 reduced services 2 increase interest

• nikiblack: Twitter=effective SM platform 2 increase business 4 some lawyers. Depends on potential clients are--individuals, companies, local, nat'l?

• nikiblack: Effective SM use for lawyers is a tough balance--is time participating ultimately worthwhile or wld local networking make more sense?

• SCartierLiebel: @nikiblack It's what you do with the platforms to push out compelling info about lawyer to create evangelists and interest. It's called PR

• nikiblack: SM *is* useful to lawyers. No doubt. Lawyers need to understand it & participate. It can help launch practices. It can showcase expertise.

• SCartierLiebel: @nikiblack don't want 2 limit creativity w/ SM ie:what 'can't' be done. It's 2new, untried. There R definite don'ts but undiscovered 'dos'.

• SCartierLiebel: @nikiblack They may just evangelize you differently based upon non-legal interests. This may be the key. I have numerous examples...

• jeffrey_brandt: @mikemac29 Tru a service whr many turn 2 in times of trouble, but is that fault of law or failure 2 properly partner w/clients?
  

• mypractice: @nikiblack To me, the intensity of effort to convince lawyers SM is useful is reflective that it really isn't that useful

• jeffrey_brandt: RT I know sex sells, but thats the cheap way out - not the only way 2 sell @nikiblack:Lawyers services arent 'sexy'--there's no hook.

• mikemac29: @jeffrey_brandt @nikiblack Partnering w/ clients would help, esp if firm keeps them out of litigation, but will client tell story on SM?

• FlemingMF: Hype of SM for lawyer is overblown; but to suggest it's all just smoke is also overstating @nikiblack @mypractice

• jeffrey_brandt: RT w/GenY I wouldnt B so sure @mikemac29 @nikiblack if firm got me out of trouble, gr8, but I wnt B going 2 firm FB page 2 share details

• lancegodard: @nikiblack @jeffrey_brandt If FB fan pages could be personalized, say with specific Firm RSS feeds, then they might be useful to clients

• Lemonlawyerinfo: @nikiblack one lawyer firm tweeting nationwide and having a statewide practice? hmm...Seem to be meeting people but that might be it

• LeighMonette: @nikiblack @jeffrey_brandt @mikemac29 Re: evangelizing attys. Vast maj. of online comments negative; few so happy they have to shout it (1)

• LeighMonette: @nikiblack @jeffrey_brandt @mikemac29 Re: evangalizing attys. I'm thinking of typical products/svces. Attys are a little different (2)

• JulianRCrump: @nikiblack No doubt online soc netwrkng has it's place; but where to find the time for it? I'm amazed how many tweets some post per day.

• DisabilityGuy: @nikiblack 1potential advantage of FaceBook fan pages R that clients R already there. I C them as means 4 communicating to current clien

• DisabilityGuy: @nikiblack I think of FaceBook Fan pages 4 attorneys as Newsletter of 2009. Less invasive than email & can B provided 2 others interested

• thetrialwarrior: @JulianRCrump @nikiblack Time management + scheduled tweets x creativity = 30+ tweets per day.
  

Because compromise is the root of all evils?

ScottGreenfield: New Post: Compromise, And Other Bad Ideas http://tinyurl.com/nldhum

• vpynchon: @scottgreenfield mediators by the way do not seek "compromise" but the fulfillment of mutual unexplored party interests

• ScottGreenfield: @Charonqc Very busy today. Surprised and disappointed to learn about @vpynchon being such a little girl. Oh well.

• btannebaum: @scottgreenfield I saw you were called an "asshole" on your blog. Are you ok? Can I get you something?

• ScottGreenfield: @btannebaum It's those nasty girls. They are so mean.

• charonQC: @vpynchon I read post. I agree with @Scottgreenfield view on work - You 2 can't fall out on this...that is my view. Glass of wine, anyone?

• adriandayton: New post: Stop Thinking of the Internet as a Place! http://bit.ly/qlV18

• justinianlane: New blog post: http://tinyurl.com/l2ft5p (expand) - A Response to @ScottGreenfield About Excellence and Work Life Balance

Kevin O'Keefe on social media for lawyers at the "Get a Life" conference

TotalAttorneys: @KevinOKeefe starts in 5 minutes at #GAL09 Watch live here http://twurl.nl/a2bm8i

• nikiblack: #GAL09 @kevinokeefe: 5% of people influence the other 95%

• retheauditors: #GAL09 @kevinokeefe "Go where the people are. Don't build a shrine to yourself. " Well, I like my blog, but that's why I'm on Twitter.

• adriandayton: You are living at the best time ever to do whatever you want to do. ~@kevinokeefe #gal09

• InsideLegal: Kevinokeefe: Blogging is your homebase-it's not going out of style-we're still using telephones #GAL09

• edscanlan: Quote from @kevinokeefe presentation "Lawyers were split 50/50 when telephone came out on whether or not it was o.k. to use" #GAL09 : )

• InsideLegal: KevinoKeefe: Twitter is single biggest branding tool since telephone. #GAL09

• retheauditors: #GAL09 @kevinokeefe "Twitter is strange. How to get started? Follow others in your geo: media, other lawyers. Use Lextweet to find."

• TwitToWho: Oh the irony... Twitter access goes down just as @KevinOKeefe starts to talk the virtues of Twitter at #GAL09

• nikiblack #GAL09 @kevinokeefe The 3 sites he recommends LinkedIn, blogging & Twitter Nikki adds facebook - I push twitter to facebook.

• MusaLaw: @kevinokeefe says rather than just throwing your marketing message out there, listen first, then join the conversation. #GAL09

• nikiblack: #GAL09 @kevinokeefe: get a gmail account if you don't have one--it's going to be the same as a social security # soon.

• nikiblack: #GAL09 @kevinokeefe Studies show that 1 out of 5 lawyers won't be practicing law in 5 years.

• adriandayton: Okeefe: If you don't believe the internet can help your law firm- then leave. #gal09 (love it)

• moeeds: #Gal09 @kevinokeefe - Your take on social media really changed my perspective. Thanks for the insight!

Lawyers & Social Networking--#LegalIT Conference

stevematthews: Getting ready to present with @conniecrosby @kevinokeefe in Montreal #legalit

• intechgration: #LegalIT - web 2.0 marketing is all about networking. It's all about two-way conversation, not one-way.

• goclio: @conniecrosby: Feels blogging has pushed her career forward 5 years. #LegalIT

• goclio: @kevinokeefe: You blog because the busiest people around get their information and news through blogs. #LegalIT

• intechgration: #LegalIT - Steve Mathews says that use of web 2.0 tools is low among lawyers, which means this is a great competitive advantage if you do.

• goclio: @kevinokeefe: Twitter is the single biggest branding tool since TV. #LegalIT

• goclio: Honest question from the audience re: all the twitter lingo (tweets, RTs, etc.): "What are you talking about?" #LegalIT

• intechgration: #LegalIT - Google reader is a great tool for getting content you're interested in without having to read tons of irrelevant stuff.

Richard Susskind's Keynote Speech at ABA #Techshow

ltrc: Waiting for Susskind keynote to start - big crowd. #techshow

• elizabeth627: Legal terrain will be radically different post current economic legal meltdown. Susskind #techshow

• stevematthews: #techshow Susskind: "Firms need to pay attention to KM. And not just pay lip service to the concept"

• jordan_law21: #techshow Susskind: clients want fence at top of cliff, not ambulance at bottom. Yup: preventive legal services is the future of lawyering.

• allisonshields: Susskind: What's exciting about tech is not automating what you were doing b4, but allowing you to do things you couldn't do b4 #techshow

• nikiblack: Keynote--Susskind: Be proactive-invent the future-make it happen. Very @garyvee-esque;) -#techshow

• edscanlan: "Innovation is when you use technology to do things that were previously not possible" Richard Susskind @totalattorneys agrees! #techshow

• nikiblack: Susskind--clients want more for less--challenge in next 10 yrs for lawyers--so true. IMO--tech. helps you provide that. #techshow

• @LexConf: Richard Susskind on technology: best when used to innovate, not automate. #techshow

• nikiblack: Susskind: SOme version of social networking will come to dominate the way prof. services are delivered. ABSOLUTELY.

• jordan_law21: #techshow Susskind branded heretic in '96 for saying lawyers would someday always use email (ironically,lawyers may end up last to use it)

• MarkRosch: Susskind sez "the lawyer's 1st port of call for information" is the Internet #techshow

• stevematthews: #techshow Susskind: "two competing online services, even between large firms, create a commodity - race to zero $$" Great stuff!

• @david_bilinsky: #TECHSHOW Susskind: Online legal services is the future.

• allisonshields: Susskind: "Bespoke" [customized] legal work dominates 'romantically' in minds of lawyers, but doesn't align with reality #techshow

• DavidWms: Not @ #techshow, but for Susskind, isn't virtually all litigation either "bespoke" services or, if not, likely malpractice?

• GabeAcevedo: Susskind: As we move from customization to commoditizationn quality goes up #techshow

• MarkRosch: Susskind: clients want more predictable costs for legal services #techshow

• goclio: Susskind's talk has been fantastic for sub-140 character sound bites. How long b4 this is done deliberately? #TECHSHOW

• debbiefoster: #techshow - susskind predicts...small firms be ready...lots of work now going to big firms coming your way!

• GabeAcevedo: Susskind: Project Management central to legal services #techshow.

• nikiblack: Susskind Basically just said lawyers are full of themselves--they're too "important" to use tech. So true! #techshow

• gregorybell: When 1desktop machine soon has proc. power of the brains of all humanity it MAY be time 4 lawyers 2 rethink approach. Susskind at #techshow

• edscanlan: Overheard "Susskind is the British Yoda of law" :) #techshow

• @nikiblack: Susskind: Tech is enjoying exponential growth. About to experience unimaginable growth and devlopment. #techshow

• allisonshields: Susskind: no reason to think legal world will be unaffected by changes, esp. accelerated technology changes #techshow

• awfirmblogger: Susskind: Social networking is the next generation of email. If you're not connected, your competition will be. #techshow

• stevematthews: #techshow Susskind: "Twitter is not a passing fad" -- Ok he is crazy. ;)

• nikiblack: Susskind: Suggests social network of solos could innovate and take over many areas law firms now handle #techshow

• stephkimbro: Thinking that the attorneys that really need to hear the ideas in Susskind's speech are not the ones attending #techshow.

• conradsaam: "Its the end of many or most lawyers as we know them" - Susskind #techshow

• stevematthews: #techshow Susskind: "online bidding tools for the sale of legal services will happen". Can see this, but not necessarily a good thing, IMO.

• nikiblack: Susskind: Over next decade--fundamental change in market. Legal services as we know them will be unrecognizable. #techshow

• denniskennedy: Hey, I actually liveblogged the Susskind keynote session. See what you think at http://bit.ly/jd6wN (expand) #techshow

• nerinopetro: Susskind sees an incremental revolution in the legal industry. He's wrapping things up - great session! #TECHSHOW

Avvo's method of ranking blogs debated

kevinokeefe: Avvo playing games re top law blogs? http://is.gd/gKEj (expand) Wouldn't number of subscribers be truer measure?

• GrantGriffiths: @kevinokeefe Number of subscribers would not be. RSS is a failure as not enough of the consuming public uses it or "gets it".

• brocromanek: Agreed. We never show up on lists ; we have thousands get our blog pushed to them RT @kevinokeefe: Avvo playing games http://is.gd/gKEj

• ScottGreenfield: RT @kevinokeefe: Avvo playing games re top blawgs? http://is.gd/gKEj (expand) Gotta work with what you've got. It's up to us to have a critical eye.

• brucecarton: @kevinokeefe How would Avvo know # of subscribers? Not public info for many blogs. Current ranking is automated based on data from Alexa.

• bcuban: @kevinokeefe are you speaking of newsfeed subscribers or direct subscribers?

• kevinokeefe: @brucecarton No. of subscribers to any blog via Google Reader can be seen at Google Reader Subscribe area

• kevinokeefe: @GrantGriffiths Number of RSS subscribers is excellent measure of reach and true interest in niche. RSS Subscribers are influencers.

• kevinokeefe: @brocromanek Right, Corporate Counsel Blog has 6 times as many RSS subscribers as Avvo Blog, but not on Avvo list for top law blogs

• brucecarton: @kevinokeefe # of Google reader subscribers for any law blog meaningless as lawyers almost always use email to subscribe.Over 90%, I'd say.

• kevinokeefe: @brucecarton saying RSS subscribers is meaningless akin to saying AP/UPI were meaningless as only Walter Cronkite had teletype to receive

• bcuban: @kevinokeefe While I agree that Alexa is deceptive due to social medai "tricks that can manipulate it, subscribers is not a true indicator

• kevinokeefe: @brucecarton RSS subscribers of my blog have grown LexBlog 100% each year and very, very few new clients use RSS

• bcuban: @kevinokeefe understand your point if it is a targeted audience. That would not play well for my blog as it is not purely legal in nature

• brucecarton: @kevinokeefe I'm huge RSS fan, just telling you what I see in terms of the numbers at Securities Docket. 700 email subscribers, 90 RSS.

• bobambrogi: @brucecarton @kevinokeefe I do believe that RSS is a key factor in measuring blog traffic. Majority of my readers are via RSS.

• dougcornelius: @brucecarton You have the weirdest subscriber numbers. Only 10% email for me. 90% RSS on all 3 blawgs @kevinokeefe @TomMighell @bobambrogi

• nikiblack: @dougcornelius @brucecarton @kevinokeefe @TomMighell @bobambrogi re: RSS subs-depends on blog audience-my 4 blogs RSS subs very diff.

• nikiblack: @dougcornelius @brucecarton @kevinokeefe @TomMighell @bobambrogi Subst. blog= email; tech=min. subs, more Twitter; humor=RSS feed reader

ABA's LPM Social Media Webcast

The following are a collection of tweets regarding the ABA's Law Practice Management teleconference and live audio webcast that occurred earlier today-"Online Social Networking Gets Professional."

stevematthews: Follow @JDTwitt this morning at 10 a.m. PT to learn how lawyers are getting social http://twurl.nl/fd11b4 (expand) #lpmsm

• heathermilligan: Close to 100 people signed up for today's ABA Social Media webinar. Attendance well above average. #LPMSM

• JDTwitt: #LPMSM is underway and starts with survey. most attendees have website. 32% have blog. 33% on twitter. 59% on facebook. 73% on linkedin

• dougcornelius: RT @SoFlaEstatePlan: #LPMSM for a conference on Twitter and Blogging and facebook, having it on telephone conference is very pre-internet

• JDTwitt: @stevematthews wordpress.org allows you to download software and control domain name, branding design, hosting etc #LPMSM

• heathermilligan: I follow to be followed. I do not read every post. I'll share my Tweetdeck during program to show how I balance the conversations. #lpmsm

• matthomann: It's easy to learn how to use Twitter, but it's hard to learn why. Once you get it you'll move from skeptic to disciple overnight. #lpmsm

• nicolecaccamo: Sorting and searching tweets and connecting with followers outside of Twitter are key to successful use #LPMSM

• JDTwitt: @heathermilligan: Linkedin allows a small firm to make a big impact. "Have fun" Connect with colleagues, friends, former clients #LPMSM

• JDTwitt: @barrettdavid twitter great way to make and enhance new relationships. #LPMSM

• JDTwitt: @heathermilligan great success on twitter. has expanded presence across country & world, quickly built her own brand. quick and ease #LPMSM

• VMaryAbraham: TwitterTip: don't limit yr community/tweets 2 black letter law. Include anyone w/ something useful 2 say about the business of law. #LPMSM

• tamerabennett: RT @leahcdaniels: @mglickman Agreed. I think the future is creating web sites that function as blogs with more video content too. #LPMsm

• tamerabennett: RT @recoveringlawye: Use a photo of you - not logo for firm or avatar. Twitter is more personal networking #LPMSM

• nicolecaccamo: If you are using multiple SM sites - FB/Twit/LI create similar brand throughout to create a well-rounded & prof image of yourself #LPMSM

• JDTwitt: @stevematthews: OK to display your professional work to personal network. Show people what you do. Opportunity for referrals #LPMSM

• matthomann: People want to know you before they hire you. Be yourself in SM, unless you don't expect to be yourself with clients. #lpmsm

• JDTwitt: @stevematthews: "Write once, publish often." This is one value of social media/networking. Allows for presence in multiple places #LPMSM

• nancymyrland: I LOVE your 4 point 2.0 plan! :-) RT @heathermilligan: Here's my 4-point 2.0 plan. http://tinyurl.com/crcek3 #lpmsm

• matthomann: Personally, my facebook friends who didn't "know" me before Twitter would be annoyed by all my updates, so I don't autopublish. #lpmsm

• alinwagnerlahmy: RT @nancymyrland: @heathermilligan Agreed..TweetDeck columns are the best tool for Twitter prioritization. #lpmsm

• mglickman: @bmanevitz http://www.ning.com/ allows people to create their own, semi-private "social network" #LPMSM

• barrettdavid: @lancegodard - building relationships with referral attorneys and potential clients is more important than one communication. #LPMSM

• SCartierLiebel Have social media plan to develop relationships. Give first. Be generous w/tools for others benefit. It comes back #LPMSM

• JDTwitt: @heathermilligan: last piece of advice: learn from others. Be wary of "gurus" - learn from others who are actually doing it #LPMSM

LegalTech New York Blogging Session

By popular request, I bring you snippets of the Tweets from the blogging session at #LTNY:

• VMaryAbraham: 4 sections: starting a blog; value of blogging (and to whom); metrics; challenges and concerns. #LTNY

• johnhochfelder: #LTNY blogging allows us to use a difft voice than drab one in legal briefs says @royamura

• VMaryAbraham: Roy Mura had a client complain that the blog was bad b/c it educated the *opposition*. #LTNY

• KMHobbie: Roy Mura using blogging in place of annual insurance coverage seminars. #LTNY

• alinwagnerlahmy: #LTNY: Roy A Mura : "blogging enabled me to speak in a way I couldn't do in other channles"

• johnhochfelder: #LTNY web 2.0 capabilities panel is outstanding; Rees Morrison says make header clear, give source and back references; these give value

• jonlin98: Two out of 5 panelists don't allow comments on their blog at all. #LTNY

• VMaryAbraham: He says that blogging is like any marketing effort -- it takes time to bear fruit. It requires patience. #LTNY

• KMHobbie: @nofaultparadise Judges have read his blog. Most pop. was on beard length.

• alinwagnerlahmy: #LTNY David Gottlieb:"give a little bit about yourself - that will get people to read more"

• nofaultparadise: LTNY what Roy means is: Gottlieb's blog is better.

• johnhochfelder: #LTNY @nofaultparadise uses blogger and now typepad for his cplr blog and that's better; reco as good Lexblog and Justia too

• KMHobbie: "Next blog" is worse feature of Blogger @nofaultparadise #LTNY

• johnhochfelder: #LTNY @nofaultparadise says show ur personality and he is funny and smart (good combo)

• nofaultparadise: LTNY worked beard into conversation. Best panel evar!

• VMaryAbraham: What happens if the firm splits up or a blogger leaves the firm? Rees Morrison knows one instance where the partner took it w/ him. #LTNY

• VMaryAbraham: What about copyright? Fair and free use is ok with attribution. Rees Morrison says the Web 2.0 way is to share. #LTNY

• KMHobbie: @dougcornelius #LTNY Roland Goss just said his assocs have learned a lot from blogging!

• dougcornelius: RT @KMHobbie: blogging shows proof of depth of knowledge *and* timeliness of knowledge prove value. #LTNY

Lawyers, Blogging and Social Media, oh my!

kevinokeefe: @scobleizer: A-list Blogging is Dead? http://is.gd/jaXl  soon they'll predict death of facebook and Twitter

• nikiblack: @kevinokeefe Social media is just a spectrum-things change quickly and it's constantly evolving. Blogging is not dead-but it's different.

• kevinokeefe: @nikiblack Blogging is more impt and valuable than ever with expanding social media; blog writing spreads wider & faster

• nikiblack: @kevinokeefe Blogging is def. important-but role is changing from primary/sole web presence to web anchor, if that makes any sense.

• stevematthews: @nikiblack "web anchor" makes a lot of sense to me.

• divorcehousetoo: @nikiblack blog as web anchor "makes sense 2 me!"

• chrisbrogan: What would you want to tell lawyers about Twitter and other social platforms?


• kevinokeefe: @chrisbrogan lawyers get work beacuse they are thought leaders/recognized & reliable authorities in niches; blogs & social media wk for them